World Tourism Day, celebrated annually on 27 September, aims to raise global awareness of tourism’s vital role in shaping social, cultural, political, and economic progress. Tourism plays a key role in supporting the United Nations Sustainable Development Goals (SDGs), with multiple avenues to drive positive change.
Investing in quality tourism education and training is essential for building a skilled workforce capable of delivering high-quality services. By equipping individuals with the right knowledge and skills, tourism can create opportunities for personal growth and economic empowerment, helping to reduce poverty and inequalities.
In addition, the sector has the potential to drive sustainable infrastructure development, contributing to a greener future. Through initiatives to decarbonize the industry and implement climate-resilient infrastructure, tourism can minimize its environmental impact while creating sustainable business models that protect natural and cultural resources.
Innovation and technology are also critical for tourism’s future, fostering entrepreneurship and creating new opportunities to upskill workers. By embracing digital transformation, tourism can improve efficiency, offer personalized experiences, and ensure the sector’s resilience in a rapidly changing world.
The World Tourism Organization (UNWTO) established World Tourism Day in September 1979, with the first celebration taking place in 1980. The chosen date, 27 September, marks the anniversary of the adoption of the UNWTO Statutes in 1970. This day highlights the importance of tourism in fostering global development and cultural exchange, while also promoting the industry’s role in economic and social progress worldwide. Since its inception, World Tourism Day has been observed annually to raise awareness of tourism’s global impact and its contribution to the international community.
What is World Tourism Day?
World Tourism Day is an annual global event designed to highlight the significance of tourism as a major driver of economic, social, cultural, and political growth. Established by the United Nations World Tourism Organization (UNWTO), this day serves as a platform to raise awareness of the global tourism industry’s contribution to fostering international cooperation and understanding. It emphasizes tourism’s potential to bring about positive change by supporting sustainable development, creating jobs, and preserving cultural and natural heritage.
When is World Tourism Day?
World Tourism Day is observed every year on September 27th. The date was chosen to mark the anniversary of the adoption of the UNWTO Statutes in 1970, a key moment in the history of global tourism. The first official World Tourism Day was celebrated in 1980, and since then, it has become a worldwide event that draws attention to the importance of tourism and its impact on global economies, societies, and environments.
Why Celebrate World Tourism Day?
World Tourism Day is celebrated to recognize the far-reaching impact of tourism and to encourage a deeper understanding of its value. Tourism is one of the largest industries in the world, contributing to local economies by generating income, creating employment opportunities, and supporting small businesses. In many countries, tourism is a lifeline, especially in rural and remote areas where other industries may not thrive. The day serves as a reminder that tourism can drive development and reduce poverty when managed responsibly.
Moreover, World Tourism Day brings attention to the ethical, environmental, and social dimensions of travel. With the rising awareness of the impact tourism can have on wildlife, ecosystems, and local communities, this day challenges us to reconsider our own travel habits. It encourages tourists to embrace sustainable travel practices that prioritize conservation and respect for local cultures. Responsible tourism ensures that travel experiences do not harm wildlife or damage the environment but instead help preserve natural habitats and protect endangered species.
Promoting Ethical and Sustainable Travel
World Tourism Day also urges us to reflect on how our travel experiences can respect and protect the rights of animals, local communities, and the environment. It encourages travelers to make choices that promote the welfare of animals and contribute to the sustainability of tourism destinations. Whether it’s choosing eco-friendly accommodations or participating in community-led tourism initiatives, the goal is to ensure that travel positively impacts both people and the planet.
You can be part of advocate for the African wildlife by becoming a member, or choosing one of our members and support them. Because they all advocate for African wildlife and tourism through business.
What is Sustainable Tourism?
Sustainable tourism is an approach to travel that focuses on minimizing the negative impact of tourism on the environment, local communities, and economies. It encourages tourists to make conscious choices that ensure the places they visit remain unharmed, preserving the natural, cultural, and social integrity of destinations for future generations. Sustainable tourism goes beyond the enjoyment of travel—it emphasizes the responsibility we have as travelers to reduce our footprint and consider the long-term effects of our visit.
This means adopting practices that contribute to the well-being of the local economy, respect cultural heritage, and safeguard biodiversity. Travelers can participate by supporting locally owned businesses, conserving resources, reducing waste, and being mindful of the environmental, social, and economic balance of the places they explore.
Taking the Next Step on World Tourism Day
On World Tourism Day, travelers are encouraged to go beyond simply avoiding harm and strive to create a positive impact through their actions. One way to contribute is by conducting research on the destinations or wildlife you are interested in and finding ways to help the local environment or communities. By understanding the needs of a particular place or species, you can make informed decisions that promote sustainable tourism practices.
A great way to engage in responsible tourism is by visiting Whale Heritage Sites and Wildlife Heritage Areas. These locations are certified by experts for their dedication to sustainability, animal welfare, and ecosystem preservation. By choosing to visit such sites, travelers can be assured that their tourism dollars are supporting efforts to protect endangered species and fragile ecosystems, while also enriching local communities through ethical, conservation-driven tourism.
Top Best and most visited Destinations in Africa
Africa is a continent brimming with diverse landscapes, rich cultures, and iconic wildlife experiences, making it a premier destination for travelers seeking adventure and discovery. Among its top destinations, these stand out:
1. Maasai Mara, Kenya
The Maasai Mara National Reserve is renowned for the annual Great Migration, where millions of wildebeests and zebras traverse the plains. The reserve is home to abundant wildlife, including the Big Five: lions, elephants, leopards, rhinos, and buffaloes. Visitors can also enjoy hot air balloon rides for a bird’s-eye view of the sweeping savannas.
2. Cape Town, South Africa
Nestled between dramatic mountains and the ocean, Cape Town offers a mix of stunning landscapes and cultural experiences. Hike up Table Mountain, visit Robben Island, or tour the Cape Winelands for world-class wines. The city also serves as a gateway to the scenic Garden Route and the wildlife-rich Kruger National Park.
3. Victoria Falls, Zambia/Zimbabwe
Victoria Falls, one of the Seven Natural Wonders of the World, is a spectacular sight to behold. The falls stretch across the Zambezi River, creating one of the largest curtains of water in the world. Adventure seekers can go bungee jumping, white-water rafting, or enjoy a scenic helicopter flight over the falls.
4. Serengeti National Park, Tanzania
The Serengeti is one of Africa’s most famous safari destinations, known for its vast savannas and wildlife diversity. The Great Migration, where over a million wildebeests and zebras cross the plains, is a once-in-a-lifetime spectacle. Visitors can also see the Big Five and enjoy sunset game drives for an authentic safari experience.
5. Gorilla Trekking in Uganda and Rwanda
For an extraordinary wildlife encounter, gorilla trekking in Uganda and Rwanda offers the rare chance to observe endangered mountain gorillas in their natural habitat. In Uganda, Bwindi Impenetrable National Park and Mgahinga Gorilla National Park are top destinations, while Rwanda’s Volcanoes National Park provides a similarly awe-inspiring experience. Trekking through dense forests to meet a gorilla family is both challenging and immensely rewarding, as visitors witness these gentle giants up close. It is a deeply moving, once-in-a-lifetime experience.
6. Pyramids of Giza, Egypt
The iconic Pyramids of Giza, along with the Sphinx, are marvels of ancient architecture. Travelers can explore the rich history of the region, visit the Egyptian Museum, and enjoy a cruise along the Nile River to uncover the wonders of ancient Egypt.
